Run your entire content stack from one Markdown repo.
The open-source structured-content Hugo framework for founders, dev advocates, and consultants. Define blocks in frontmatter. Hugo renders the page. You own the repo.
Free OSS · Pro $20/mo · No demos. No calls. No salespeople.
Trusted by engineers at
- Anthropic
- Vercel
- Cloudflare
- OpenAI
- NVIDIA Research
- Stanford
- MIT
- Imperial College
Scale without the database.
How NVIDIA Research manages 1,000+ publications as plain Markdown — piping ORCID, OpenAlex, Zotero, and BibTeX feeds into a single Git repo with sub-second builds.
HugoBlox is the only framework that lets enterprise research teams like NVIDIA pipe ORCID, OpenAlex, Zotero, and BibTeX data directly into thousands of Markdown files via GitHub — achieving sub-second build times with zero vendor lock-in. Every publication lives as plain text, in your repo, under your license. No proprietary database, no trapped assets, no per-seat pricing.
Two ways to ship.
Both start at the same place — pick a template — and end with your code in your GitHub repo.
Deploy a template
Free · No credit card · No AI credits
Browse 47 templates. One-click deploy to your own GitHub repo in 30 seconds.
- Pick from real production templates
- Deploy to GitHub Pages or anywhere
- You own the Markdown — fork-and-go
Customize with Hugo Chat
Pro $20/mo · Frontier AI · No model lock-in
Brief our AI designer in plain English. It edits your Markdown blocks. You keep ownership.
_index.md · added 2 blocks ✓- Natural-language site editing
- Real Markdown output, not vibe-coded React
- Works with any HugoBlox template
Built for daily content velocity
One framework. Four kinds of people who ship daily.
One repo. Every surface.
Run docs, blog, landing, changelog, careers from a single Markdown repo. Replace Mintlify ($250/mo). Replace Notion (lock-in).
One source. Every format.
Same blog post → Marp deck → tweet thread → newsletter. Magic Import for citations. Cmd+K rewrite. Ghost-text.
Ship client sites 40% faster.
Studio Library Team-Agency · 25 seats · unlimited client sites · $399 lifetime. Hand off as Markdown your clients can maintain.
Personal + product pages in minutes.
Personal site + 2–5 product landings + occasional blog. AI authoring is leverage for solo speed. Pro $20/mo.
Coming from somewhere else?
The honest comparison.
Every row is verifiable. Click any column header for a dedicated migration guide.
| Feature | HugoBlox | Mintlify | Notion | Webflow |
|---|---|---|---|---|
| Pricing (mid-tier) | $14 / mo | $250 / mo | $20 / user | $39 / mo |
| Self-host? | MIT, anywhere | |||
| Real Markdown export? | Git repo | Subset | ||
| Custom domain? | Paid | |||
| Who owns your content? | You do | Mintlify | Notion | Webflow |
| Migrate from Mintlify | Migrate from Notion | Migrate from Webflow |
Showcase
150,000+ sites and counting.
Real sites built by real people. Hover for a peek beyond the fold; click to view live.

NVIDIA Spatial Intelligence Lab

IDEAS Lab at University of Michigan

3DV@CASIA

People | COS 126, Spring 2026

Janika Spannagel

Industrial Informatics Department

Ria Stevens

CAI4CAI

MetaConscious Group

Shilaan Alzahawi

LIBD rstats club

Learning on Graphs Conference
Pricing
Free framework. Optional AI on top.
HugoBlox is MIT-licensed and free forever. Hugo Chat AI plans add unlimited chat, Build mode, and push-to-GitHub when you want them.
Open framework + free AI
- Full HugoBlox framework — MIT licensed
- Unlimited sites, self-hosted anywhere
- Limited daily Hugo Chat AI help
- Try Build mode (free trial, no card)
Unlimited Hugo Chat for your sites
- Unlimited Hugo & HugoBlox chat
- Standard Build allowance — generate full pages
- Image and file attachments
- Public sharing of conversations
Frontier AI + push to GitHub
- Everything in Plus
- Frontier AI models with Thinking
- Higher Build allowance
- Push edits to your GitHub repo from chat
2× Pro for serious site sprints
- Everything in Pro
- 2× Pro Build allowance
- Larger attachments and commits
- Priority support
Building with a team? Team plans from $32/seat/mo with pooled Build allowance and admin controls.
Still here. Still free. Still yours.
The OSS framework you've used since 2016 is MIT licensed and free forever.
Heritage
NVIDIA Research · Stanford · MIT · Imperial College
Postdoc · Computational Biology
Mira Chen
Postdoctoral researcher at MIT. ML methods for protein folding.
Open source forever
Owned by the community.
MIT licensed. The framework is free now and always.
Backed by sponsors
Sponsor on GitHubRecent contributors
See all contributorsFrom idea to live site in 30 seconds.
Pick a production-ready template, or describe the site you want to Hugo Chat AI. Either way you ship to GitHub and own the Markdown forever.
Free · MIT · No credit card · No vendor lock-in