Pricing
Free framework. Optional AI on top.
HugoBlox is MIT-licensed and free forever. Hugo Chat AI plans add unlimited chat, Build mode, and push-to-GitHub when you want them. Cancel anytime.
Open framework + free AI
- Full HugoBlox framework — MIT licensed
- Unlimited sites, self-hosted anywhere
- Limited daily Hugo Chat AI help
- Try Build mode (free trial, no card)
Unlimited Hugo Chat for your sites
- Unlimited Hugo & HugoBlox chat
- Standard Build allowance — generate full pages
- Image and file attachments
- Public sharing of conversations
Frontier AI + push to GitHub
- Everything in Plus
- Frontier AI models with Thinking
- Higher Build allowance
- Push edits to your GitHub repo from chat
2× Pro for serious site sprints
- Everything in Pro
- 2× Pro Build allowance
- Larger attachments and commits
- Priority support
Usage limits apply. Prices shown don't include applicable tax. Prices and plans are subject to change.
Team — pooled Build for collaborative work
Per-seat billing with one shared Build allowance across the whole team. Built for agencies, research labs, and small companies shipping Hugo and HugoBlox sites together.
- Everything in Pro for every member
- Pooled Build allowance — heavy users borrow from light
- Per-seat billing scales as your team grows
- Admin controls and member management
Compare plans
Capabilities scale with your tier. Specific allowances are always visible in the in-app usage dashboard.
| Feature | Free | Plus | Pro | Max | Team |
|---|---|---|---|---|---|
| HugoBlox framework | |||||
| MIT-licensed framework, self-host anywhere | |||||
| Unlimited sites, full Markdown ownership | |||||
| Community Discord support | |||||
| Hugo Chat | |||||
| Hugo & HugoBlox chat (Q&A, debugging, config) | Limited daily | Unlimited | Unlimited | Unlimited | Unlimited |
| Cited answers from official Hugo & HugoBlox docs | |||||
| GitHub repo context (read connected repos) | |||||
| Build mode | |||||
| Generate full Hugo pages, posts, themes | Free trial | Standard | Higher | 2× Pro | Pooled per seat |
| AI model quality | Standard | Standard | Frontier + Thinking | Frontier + Thinking | Frontier + Thinking |
| Top up Build allowance any time | |||||
| Workflow | |||||
| Image and file attachments | Up to medium | Larger | Largest individual | Largest | |
| Push edits to GitHub from chat | |||||
| Public sharing of conversations | |||||
| Team & support | |||||
| Pooled Build allowance across seats | |||||
| Admin controls & member management | |||||
| Priority support | |||||
Free
- MIT-licensed framework, self-host anywhere
- Unlimited sites, full Markdown ownership
- Community Discord support
- Hugo & HugoBlox chat (Q&A, debugging, config)Limited daily
- Cited answers from official Hugo & HugoBlox docs
- GitHub repo context (read connected repos)
- Generate full Hugo pages, posts, themesFree trial
- AI model qualityStandard
- Top up Build allowance any time
- Image and file attachments
- Push edits to GitHub from chat
- Public sharing of conversations
- Pooled Build allowance across seats
- Admin controls & member management
- Priority support
Plus
- MIT-licensed framework, self-host anywhere
- Unlimited sites, full Markdown ownership
- Community Discord support
- Hugo & HugoBlox chat (Q&A, debugging, config)Unlimited
- Cited answers from official Hugo & HugoBlox docs
- GitHub repo context (read connected repos)
- Generate full Hugo pages, posts, themesStandard
- AI model qualityStandard
- Top up Build allowance any time
- Image and file attachmentsUp to medium
- Push edits to GitHub from chat
- Public sharing of conversations
- Pooled Build allowance across seats
- Admin controls & member management
- Priority support
Pro
- MIT-licensed framework, self-host anywhere
- Unlimited sites, full Markdown ownership
- Community Discord support
- Hugo & HugoBlox chat (Q&A, debugging, config)Unlimited
- Cited answers from official Hugo & HugoBlox docs
- GitHub repo context (read connected repos)
- Generate full Hugo pages, posts, themesHigher
- AI model qualityFrontier + Thinking
- Top up Build allowance any time
- Image and file attachmentsLarger
- Push edits to GitHub from chat
- Public sharing of conversations
- Pooled Build allowance across seats
- Admin controls & member management
- Priority support
Max
- MIT-licensed framework, self-host anywhere
- Unlimited sites, full Markdown ownership
- Community Discord support
- Hugo & HugoBlox chat (Q&A, debugging, config)Unlimited
- Cited answers from official Hugo & HugoBlox docs
- GitHub repo context (read connected repos)
- Generate full Hugo pages, posts, themes2× Pro
- AI model qualityFrontier + Thinking
- Top up Build allowance any time
- Image and file attachmentsLargest individual
- Push edits to GitHub from chat
- Public sharing of conversations
- Pooled Build allowance across seats
- Admin controls & member management
- Priority support
Team
- MIT-licensed framework, self-host anywhere
- Unlimited sites, full Markdown ownership
- Community Discord support
- Hugo & HugoBlox chat (Q&A, debugging, config)Unlimited
- Cited answers from official Hugo & HugoBlox docs
- GitHub repo context (read connected repos)
- Generate full Hugo pages, posts, themesPooled per seat
- AI model qualityFrontier + Thinking
- Top up Build allowance any time
- Image and file attachmentsLargest
- Push edits to GitHub from chat
- Public sharing of conversations
- Pooled Build allowance across seats
- Admin controls & member management
- Priority support
No card required
Start free. Generate pages, debug Hugo, push to GitHub from a real working chat — no payment until you decide it's worth it.
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One click in your billing page. No subscription traps. Existing subscribers stay grandfathered at their original price as long as their subscription is active.
Your prompts stay yours
We never train any AI model on your prompts or site content. Enterprise plans add a signed DPA, SSO, and data-residency on request.
Start with the framework. Upgrade when AI earns it.
HugoBlox is free forever. Hugo Chat is here when you want unlimited Hugo help and a bigger Build allowance.